Do you have an acquired blend of spices from the elders of your family that tastes amazing? Is your taste for spices and their measure is apt always? If “yes” then you can use this acquired skill and recipe to serve the market through your own online spice business. Spices are always in demand as people literally cannot cook without it. Spices enhance the taste of the food while adding their own flavour to make the dish even more delicious.
Some of the tips to help you set up your own online spices business are mentioned below in brief details
Step:1 Understand the market
Your online spices business will have many takers. Be it restaurants or individuals, spices are essential for each of them to cook any of the popular dishes. Spices have their origin in Asia and hence there is a huge demand for it in the market. You need to understand which kinds of spices are the most sought after in the nearby market and then offer the same through your online store.
You can opt for particular niches such as mughlai spices or organic spices. If you have a special blend of spices then you can bring that to the market and brand your online spices business based on it. With these niches you can surely attend a distinct position in the market amongst a host of sellers both online and offline.
#BonusTip: Customer is King. You need to bend your Service as per their requirement. Sometime needs to Launch Such Limited Period Products to Satisfy Customers. Be Flexible in terms of Service through that you will maintain your Customer for long.
Step:2 Sourcing the spices
You need to have suppliers who can supply spices of highest quality and premium blends. Get in touch with the people who grow the various spices and source directly from them, this will also help you in saving money due to the absence of any middleman.
Always source in the spices in bulks as it will reduce the cost of transportation that would have crept if you brought them in smaller quantities. Remember, spices have a shorter shelf life and perish quickly hence produce only the amounts according to the order so that the client can fresh spices for their use.
#BonusTip: A Good and Creative name matters a lot in the Business. Choose the right, small and related name with your Business. Register a Domain and start the process of trademarking to claim your Name on Products.
Step:3 Business plan
Thoroughly create a business plan that lists everything that is being invested in the business and that is expected out of the business in the upcoming months. A business plan is essential for you just in case you want o opt for financial help for the business from banks or any kind of financer.
Properly mention the target consumer base and create goals for the business to achieve. A business plan sets the parameter for a business’s success.
#BonusTip: Why am I going to start this Spices Business? Who will be the Customers who buy? To Where i sell this Products? These are the Most Important things to know before starting a Spice Business. All such important question will be covered in Business Plan. So make a Good Plan.
Spices are used for consumption and in order to start your business you need to obtain proper permit and license from the state authorities. Also make sure that you get a GST number for your business to stay clear from any taxation issues and related problems. You can ask authorities to survey your factory and give a clearance to the business.
With such authorization from the authorities people trust your brand more and hence you get better sales!
#BonusTip: Price and natural things matters in Spices. A customer compares your prices with other Customers. But You can Convince them with your natural and unadulterated products. Initially, you start with Competitive pricing then after you can Charge some premium rate if your Customer is Satisfied with your Spices.
Make sure you have an attractive website for the business because it primarily is an online business. Hire a professional web designer to create the website according to the nature of the business and to make it look professional at the same time. Add a shopping cart feature to the website to allow the customers to make multiple purchases. This enhances the overall shopping experience for the user.
Make sure you have authentic payment process for the clients so that they do not have to worry about their credit and debit card credentials which they use for payment. Your website should have images of the spices and their various blends shot professionally with a DSLR. Images increase the trust factor
#BonusTip: Analyze yourself and find your position on Google. Start Seo Service for your business or you may go with any paid advertisement to boost your Business
Step:6 Delivery channel
Spices are to be delivered to the clients in the quickest duration. Once an order is placed, the customer expects the delivery to arrive soon so that they can enjoy the spices in their dishes and enhance the culinary pleasure.
You need to partner with courier services that can deliver the products on time to the customers. On time delivery will ensure that the customer rates your online spices business positively.
#BonusTip: Start making different Recipes and posting on Youtube.Video content is really valuable, and while it can cost big bucks to get professional YouTube videos produced, there’s nothing wrong with giving it a shot yourself. This will gives a huge awareness of your Products.
Promote your online spices business to the optimum level. You need to get hold of a professional SEO expert to drive in traffic to the website. More number of visitors on the website will directly leave a positive result on the sales. SEO expert shall target keywords to promote the website and bring it to better ranking on the various search engines.
Better ranking will obviously mean more visitors and hence increased sales. Use your brand’s social media profiles in the best way possible to communicate with the clients and understand the requirement they have. Keep posting regularly so as to remain constantly on their minds and establish the brand for your online spices store. You can also opt for email and sms marketing to get sales and traffic into the website.
Remember, the quality of spices you serve to the customers need to be optimum so that you can retain clients and get referrals too!
#BonusTip: Marketing is a soul of the Every Business. Make Marketing Plan, and start marketing activities online and Offline Both. Start sharing your quality works through different Media medium. You can organize a Recipe Related Event and create a buzz for your Spices Products.
Step:8 Third party selling
On the other hand, you can register yourself as a seller on any of the booming ecommerce websites such as the Flipkart or Amazon. There you can list your spices and its various blends for customers to order.
These websites already have a huge consumer base and hence you have an added advantage! They charge a share of the profit you make for each sale. Unless you make a sale, they do not charge a penny!
#BonusTip: Expand your Customer Base. Offer existing customers a free Spices product, free month of service, or some other reward for referring new customers. This way you can retain your Customer for long time.
You can achieve success despite of the stiff competition. Only thing you need to ensure is your 100% effort for the business. If you dedicate yourself totally then you will definitely reap amazing profits because spices business is quite lucrative and is in demand throughout the year! Do not expect profits from day 1, keep patience and progress with tiny steps. Success is assured! All the best for your online spices business.