Have you ever thought why Apple is called Apple though it’s a multinational technology company and does Not sell fruits? And why people call coca cola that way? These unique and interesting names are not limited merely to these two brands. There a whole lot more prevailing out there. And though we are curious about how these brand names come into existence, we never get ourselves in depth about of that information due to either lack of information gathered together or we are lazy enough to search them ourselves.
However, to feed your curious mind, we have done your work of finding the real meaning of popular brand names. We have covered famous brands, for example, AMD, Nokia, Apple, Nike, Durex, Pantene and so on. Read the full article to know more.
AMD stands for Advanced Micro Devices. This American multinational semiconductor company deals with computer chips that are either built-in on the board or sold externally. As its name goes Advanced Micro Devices, we can have a basic idea about its product line and the nature of it. Whenever we hear this name if we don’t know about the company, we can guess that which is a good naming system for the companies.
A company originated in Korea and has a wide range of electronics in its product portfolio is a Samsung. But why it is named like this? The main reason behind this is there is a certain meaning of the word ‘Samsung’ in Korea. Sam means three, and sung means star by its meaning in the Korean language. Three star represents the big or powerful something. In Korean, number Three means the powerful or gigantic something which is true for a multi billionaire company like Samsung.
There are very few people in the world who haven’t heard the name of Cocacola. It has a good and appealing name than other beverage manufacturers but what does it mean? It doesn’t have any particular or direct meaning of it. But Dr. Pemberton’s partner and bookkeeper, Frank Robinson used cocaine leaf and kola fruits in order to add flavor to the drink. He wanted to cover a good amount of people through his marketing techniques and decided a name having two similar alphabets. So, he took ‘COCA’ from the element Cocaine leaf and instead of taking Kola from kola fruits, he took Cola to make it more appealing. Now we can see the success of Cocacola and there is also the credit of its naming for its success.
Radio and online music service provider Pandora is very famous for its free and updated online music resource. Its name is quite simple and memorable at the same tie but is there any reason behind the naming? Pandora name came from the Greek mythology which refers to the gift of music came from Apollo(god of music). Its naming is perfect for the service provided by the online music giant Pandora. Not all the company have exact meaning like this nor they sound so appealing.
Etsy has an interesting story behind its naming. Robert Kalin, the founder, revealed in the Reader’s Digest interview that he was looking for some made-up name and also wanted to see some international inspiration. That intention led him to watch an Italian film where “oh, yes” is said as “eh, si”. But it mistakenly ends up taking those two syllables as one and heard it as “etsi”. So, this is how the name finds its existence.
This brand has got its name after the founder “Kiichiro Toyoda”. You see that difference in spelling with the founder’s name? This is because the word “Toyoda” has its own literal meaning which is “fertile rice paddies”. Strange, huh?
According to Richard Branson, the English business magnate, investor, author and philanthropist who founded the Virgin Group, the company got its name by an employee. The employee suggested this very word “virgin” indicating their novelty or the newness in the business zone.
This Japanese multinational conglomerate corporation named their brand after the phrase “sonny boys” that came into existence to mention the founder members. More specifically, the phrase translates into Japanese as “smart young men”. Thus, the “sonny boys” takes its shorter from Sony and still reigning with the same spirit of smart young men.
You may have heard the elaboration of the fonts A.D.I.D.A.S. as All Day I Dream About Sports. This sounds interesting. But the thing is, it is Not the real meaning behind this name. Adolf Dassler, whose brainchild is this multinational corporation, has a lot to do with the name. Upon carefully examined, you can see that the first syllable of the name “Adidas” has emerged from the founder’s first name Adolf. Adi > Adolf. Then you can relate Das to Dassler with your sharpened mind.
Specialized in optics and imaging products, Nikon is a Japanese multinational corporation. The brand has got a meaningful name. The origin words of the name – Nippon Kogaku – means “Optical” in Japanese language. So, it is obvious that there could be no other name so perfectly fit for this camera creating company.
Thus, it seems that no brand name comes out of nothing. All the brand names have little or big, interesting or boring stories behind them. We have discussed ten of the most popular brands which have specific, underlying meanings. Hope, you have found them enthralling and now, you can also go for a more compelling name for your business.
Apart from this, Here is an infographic which gives you more idea about the rest of popular brands. Read more for naming Inspiration.