The recorded sales of Biba was INR 600 crore in 2012-15. This is a surprising figure when compared to the beginning fund.
Biba Apparels, the Indian fashion brand for women and girls was founded by Meena Bindra in 1988 with just INR 8000!!
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Welcome to the "Brand Facts", where we uncover the intriguing and lesser-known aspects of some of the world's most iconic companies and their brands. Brands are not just logos and slogans; they are stories, innovations, and sometimes even mysteries waiting to be explored. Join us on a journey through the fascinating world of branding with these eye-opening brand facts.
Explore the intriguing histories of iconic brands, uncovering their origins, innovative journeys, and game-changing marketing tactics, fostering a deeper appreciation for familiar names.