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About Cartier’s – The love bracelet and Chastity belts
The Love Bracelet is one of the most iconic pieces of jewelry made by Cartier. The inspiration behind the design is also interesting.
The design is thought o be inspired by the Chastity belts used in the middle ages. The belts were designed in such way that they could only be unlocked by the husbands.
The purpose was to prevent women for having sex with people other than the husband or from protect from being raped! Cartier, however, focused on the symbolism of devotion and fidelity.
The bracelet features a solid cuff with screws and locks and even comes with a screwdriver that is meant to be kept with the significant other so that only they can open the bracelet.
Source: https://luxity.co.za/blog/fun-facts-cartier/
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Welcome to the "Brand Facts", where we uncover the intriguing and lesser-known aspects of some of the world's most iconic companies and their brands. Brands are not just logos and slogans; they are stories, innovations, and sometimes even mysteries waiting to be explored. Join us on a journey through the fascinating world of branding with these eye-opening brand facts.
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